by James Gitau | Jan 17, 2024 | Digital Marketing, Social Media Marketing
Introduction From small startups to big corporates, everyone’s trying to harness the power of Social Media Marketing in Kenya. Businesses are no longer just brands; they’re storytellers, influencers, and trendsetters. From the bustling streets of Nairobi...
by James Gitau | Jan 2, 2024 | AI in Digital Marketing, Digital Marketing, Digital Marketing Strategies
In the bustling heart of Africa, Kenya stands as a testament to the transformative power of digital technology. The significance of digital marketing in Kenya for businesses cannot be overstated as entrepreneurs leverage online tools to scale their ventures. This...
by James Gitau | Oct 30, 2023 | Content Creation Tips, Copywriting, Digital Marketing Strategies
In the rapidly evolving world of digital marketing, where trends come and go at breakneck speeds, one constant remains – our love for a good story. From the dawn of civilization, humans have gathered around fires, under stars, and on digital screens to share tales....
by James Gitau | Oct 26, 2023 | Content Creation Tips, LinkedIn, Social Media Marketing
Are you a business professional or entrepreneur struggling with engagement on your LinkedIn company page? Is ‘visibility’ on your LinkedIn page feeling elusive despite regular quality content? While on LinkedIn the emphasis often sways towards quantity,...
by James Gitau | Oct 18, 2023 | Content Creation Tips, Social Media Marketing
Introduction In the bustling business landscape of Kenya, where startups and small businesses are as vibrant and diverse as our beautiful culture, staying afloat and ahead of the competition means mastering the art of social media. But here’s the snag – how do...